6 April 2021

Squeaky Pedal Collab with Content Kings

We are excited to announce that Squeaky Pedal have signed a collaboration deal with UK production company Content Kings to focus on specialist factual content for TV and heritage organisations.

“This is an incredibly exciting opportunity for us” stated Squeaky Pedal cofounder Peter Roch. “It will allow us to tap into the immense experience held by Content Kings and enable us to work together on a range of exciting new ideas for both TV and the wider media landscape.”

Squeaky Pedal was founded in 2017 by filmmakers Peter Roch and Jason Davidson and is based in Crewe. The company has already won a number of awards at film festivals, including Sky History’s Short Filmmaker of the Year Award. The duo started the company creating long form specialist factual documentaries and has grown their offer by building a strong reputation for producing impactful and heartfelt commercial projects for a number of high profile heritage clients including The Imperial War Museum, The National Army Museum and Historic England. They joined the South Cheshire Chamber in January 2021.

Jonathan Levi, Managing Director of Content Kings said “Squeaky Pedal’s ability to bring remarkable stories to life in a refreshing and dynamic way that connects with audiences from all backgrounds shines throughout their work. We found their accessible and engaging approach to storytelling unique and we want to help them refine their concepts for exciting new TV formats whilst also further raising their profile to enable them to develop new projects and relationships with heritage organisations from across the country.”

“We are always looking for new stories to tell” added Davidson, “our recent project with the Imperial War Museum brought to life the voices of veterans from their audio archive through the use of animation and reimagined archival photographs and film. The impact of the Covid-19 pandemic on institutions unable to welcome visitors through the doors has demonstrated the importance of having accessible and engaging online content that can highlight and celebrate historic collections and allow audiences to engage with them from across the globe.”

Content Kings is the brainchild of entrepreneur Gavin Hay, co-founder of Brighter Pictures, former ITV and Warner Bros executive producer and author Jonathan Levi and post-production specialist Simon Green, founder of Green Rock. The firm has already secured its first commissions, including a feature-length true crime documentary for Channel 5 and a primetime commission for ITV, both of which have yet to be unveiled.

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